Haig Partners was recently featured in Automotive News for our insights into the shifting demand for Audi dealerships. In our Q1 2025 Haig Report®, we observed that lower per-vehicle profits, elevated inventory, and costly facility requirements have caused some buyers to prioritize other brands.

As Alan Haig shared, “We’ve seen some dealers say, ‘I want to love Audi, the products are still really beautifully designed and some customers are very loyal. But it just doesn’t bring the same level of profitability as the other franchises and it sometimes brings more headaches.’”

Read the full article here [may require a subscription].

Automotive News Features Haig Partners in Article, "Audi A5 and Q5 makeovers will be key to bringing U.S. sales back up"

Friday, June 20th, 2025