WardsAuto recently reported on Fletcher Jones Automotive Group’s acquisition of BMW of Santa Monica, calling it “a very rare opportunity” in one of the nation’s most affluent luxury markets. The single-point, family-owned BMW franchise, long owned by Del Montell, was represented in the transaction by Haig Partners as exclusive sell-side advisor. As Jayson Crouch of Haig Partners noted, opportunities to acquire a standalone BMW store in the Los Angeles metro area are increasingly scarce, particularly outside of multi-store packages. The Jan. 16 closing positions Fletcher Jones to expand with BMW for the first time, further strengthening its presence in Southern California and underscoring continued demand for high-quality luxury franchises in premier markets.
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